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Local market

We offer a portfolio of services designed to facilitate the commercial operations of each of our clients.

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Comercial strategy

Project Start-Up: We assess the feasibility of a new industrial or commercial project for different types of companies and business categories.

Commercial Synergy: We always consider the added value of building upon existing structures or seeking partnerships with third parties in other areas of expertise.

Business Plan: We develop the plan and have the capability to implement it.

Product marketing

  • Product Development: We have extensive experience in identifying opportunities to create new consumer niches and propose new services.

  • We Integrate Concepts: We align purchasing concepts (shopper/user) with the need for brand development.

  • Brand Positioning: We develop this concept by defining the tactical DNA for each brand.

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Route to Marketing
& comercial channel
development

Route to Market: We specialize in developing models for reaching the end consumer, defining the most suitable and efficient alternative.

Sales Outsourcing: We act as commercial developers for some of our clients.

Logistics and Distribution: We provide support and expertise to define and select the most appropriate distribution model for your business.

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Trade Marketing

  • Commercial Activation: We define, implement, and evaluate actions at the point of sale that support the development of a specific channel. We tailor the strategy to each existing or emerging channel.
     

  • Channel/Client Strategy: And the relationship with each of the brands.

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Customer segmentation

  • We developed a model that allows us to classify clients based on attributes and the profile of their consumers and target audience.
     

  • Clustering: We define profiles according to their distinctive attributes in order to group them into clusters.
     

  • We establish communication channels to deliver corporate messages or brand-specific stimuli.
     

  • We define a database and contact history to set metrics and draw conclusions.

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Finance

  • Investments and Working Capital: 
    We assess the need for investments and working capital required to develop each project.

     

  • Financing Models: We evaluate financing models and alternatives tailored to your project.
     

  • Mergers and Acquisitions: We participate in investor search initiatives and company merger projects.

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